Coal Age’s editorial office routinely fields calls from different media outlets seeking knowledge about the industry. In some cases, it’s honest fact checking. Sometimes it’s something a little more nefarious. From years of experience, the editors can usually detect a hatchet job. With these types of calls, the “journalists” have already written their story and they are just looking for some color. It’s one of the reasons mining companies are reluctant to speak to the press. One way to avoid playing a contributing role in their charade is to ask whether or not you are on the record. That usually changes the tone of the conversation. If anyone approaches you claiming to work for Coal Age or Mining Media International, do not hesitate to call us, especially if you do not recognize the name.